Design Santa Barbara
This week on Design Santa Barbara your host Michael Kourosh is joined by Santa Barbara Historian and author Erin Graffy. Erin is an award-winning copywriter, author, historian and biographer. Her books, articles, and monographs have covered a range of topics from business marketing to psychology to medical research, from social commentary to humor and history. In addition, the topic we cover in this episode is inventions that began here in beautiful Santa Barbara.
About Santa Barbara
Santa Barbara is a city on the central California coast, with the Santa Ynez Mountains as a dramatic backdrop. Downtown, Mediterranean-style white stucco buildings with red-tile roofs reflect the city’s Spanish colonial heritage. Upscale boutiques and restaurants offering local wines and seasonal fare line State Street. On a nearby hill, Mission Santa Barbara, founded in 1786, houses Franciscan friars and a museum.
This town is filled with information, every where you look there is something to know about and for Erin their is something to write about.
One of the things Santa Barbara was known for was a Health Resort. For instance, Sansum Medical Clinic’s founder, Dr. William David Sansum, was the first doctor in the U.S. to use insulin to treat patients with diabetes. The underlying concept and focus of Sansum Medical Clinic was to examine and treat health problems of patients, who did not require hospitalization, with the latest research and medical advances. As it thrived and expanded, prominent patients traveled from places like Las Vegas and Mexico to receive thorough examinations without then “exorbitant price tag” of a hospital stay, back then $10 to $12 a day.
Santa Barbara Fashion
Santa Barbara is like living in paradise. With every one being fit and healthy they also went in the directions of fashion to look their best. Many stores started their business in Santa Barbara but some would say that our fashion statement was made by the Ferragamo brother’s who came to Santa Barbara From Italy.
Ferragamo studied shoemaking in Naples for a year, Ferragamo opened a small store based in his parent’s home. In 1914, he emigrated to Boston, Massachusetts, where one of his brothers worked in a cowboy boot factory. After a brief stint at the factory, Ferragamo convinced his brothers to move to California, first Santa Barbara then Hollywood. It was here that Ferragamo found success, initially opening a shop for repair and made-to-measure shoes, which soon became prized items among celebrities of the day, leading to a long period of designing footwear for the cinema.